Health and well-being drive employee engagement, says GuineaPig co-founder

According to Indeed, 52% of American workers suffer from burnout, compared to 43% in the pre-pandemic Job Aggregator survey. Since spring 2020, businesses have been looking for digital experiences and virtual activities that can boost morale.

This is more important than ever during the Great Resignation, during which record numbers of Americans are quitting their jobs. Nearly 40 million workers quit in 2021, according to the United States Bureau of Labor Statistics. Since the start of the pandemic, employees have been asking for higher wages, better conditions and more mobility. Essential workers, in particular, have left their posts for greener pastures.

Svensson believes GuineaPig can help companies with recruitment and retention. “Every leader is concerned with maintaining employee engagement,” says Svensson. “Health and wellness is a great opportunity to achieve this. “

In the summer, as government restrictions eased across the country, it turned out that the worst of the coronavirus was in the rearview mirror. Unfortunately, this is no longer the case as cases of COVID-19 have recently increased due to the spread of the Omicron variant. Several major Silicon Valley players, including Google, Apple, Meta and Uber, have canceled plans to return to the office at the dawn of 2022.

Svensson sees this as another opportunity for GuineaPig to prosper.

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